With two types of display, showcasing the new Samsung 8K TV models, rolling out into the independent consumer electronics sector from October 2018.

A freestanding island unit and a wall display which was either embedded in an existing modular display, or a new unit in store; were merchandised with either a 65” or 75” 8K televisions.

Working in the independent sector it was important that our teams were able to work sympathetically in stores across the UK from Inverurie, Aberdeenshire to St Helier, Channel Islands. Our goal was to implement our client’s vision for the Samsung Brand in a variety of retail environments, large and small.

The biggest challenge in this project was stock, as a result we tailored our schedule to accommodate last minute updates and changes in UK product availability.

Whether freestanding or embedded, the finished displays looked great and exhibited the 8K quality content to maximum potential in premium shopper experience locations in stores.